Monday Mar 06, 2023

Episode 11: Acupuncture, Marketing, and COVID with Michelle Grasek, L.Ac.

In this episode, we chat with Michelle Grasek, an acupuncturist who also specializes in marketing. Michelle shares with us her journey to becoming an acupuncturist and how her grandmother’s experience with acupuncture sparked her interest in the field.

Michelle also talks about

Her love for marketing and how she started her blog on Acupuncture Marketing.

The biggest struggles acupuncturists and healers face in marketing their practice.
How the COVID pandemic impacted Michelle’s practice and how she shifted focus.
The importance of thinking outside the box and finding one’s passion points to avoid burnout.
What’s coming up for her in 2023 and how letting go of insurance gives you more time

Instagram: @WellnessRenegades

For a full transcript of the episode, visit:


Michelle Grasek  bio:


Michelle Grasek is the host of the Acupuncture Marketing School podcast. She's a practicing acupuncturist and marketing strategist and she's been teaching marketing, both online and in-person, for 9 years. In that time, Michelle has taught marketing to over 3,500 acupuncturists. It’s her mission to help you grow your business using marketing techniques that are genuine and generous.

Through MIchelle's articles and online PDA courses, she aims to help you outline a strategy, focus on marketing that’s authentic, and get new patients every week. She shares all of her practice-building tips at and on social media @michellegrasek.


Social Links:

- Instagram: @michellegrasek  

- Facebook

- Website:

- Acupuncture Marketing School online class [15 PDAs]


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